My Model is Bayesian, Our Dashboard is Live, Knicks in 5!

June 18, 2026

Hi Friends,

While the world returns to the beach and the Knicks celebrate their win, we've been heads-down in Bayesian modeling. Here's what we've been up to:

New Board Member

We are thrilled to welcome Lynn Girotto to our Advisory Board. Lynn has run marketing teams across Microsoft, Starbucks, Tableau and now serves as the CMO of Qualtrics. Her expertise is a fantastic addition and we are so excited for her guidance!

Tech Update from Tatevik

Segmentation Dashboard: Chief Strategy and Product Officers get instant market segmentation to know which next-best-action to take, for any outcome.

World Simulator: Market Research Agents now have a real-time geographic context for any experiment where location matters. 

Causality Education

Causal graphs are new for Product and Strategy leaders. To illustrate how customers make decisions, we built a visualization. Enter a customer behavior, and receive a graph of the hidden drivers and motivations of your customer’s choices.

Example: Why do people pay more for a rare watch than a better one?

Check it out! https://www.causalmodel.ai/ 

A Note from Subconscious:

Thank you to all of our supporters and friends! If you are interested in learning more about what we are building, please grab 20 minutes at the link below. 

Avi Yashchin

CEO, Subconscious AI